Iola Modern
Iola Modern
Iola Modern
art direction, visual identity
Iola Modern is a contemporary furniture showroom that curates high-quality, design-forward pieces with a focus on craftsmanship and authenticity. To create a logo that reflects what they do, I looked to the furniture itself—modern and midcentury-inspired, with clean lines and thoughtful proportions. The final mark draws on these qualities, combining geometric structure with subtle softness to echo the balance of form and function found throughout the showroom. The result is a logo that feels timeless, approachable, and deeply connected to the aesthetic heart of the brand.
Iola Modern is a contemporary furniture showroom that curates high-quality, design-forward pieces with a focus on craftsmanship and authenticity. To create a logo that reflects what they do, I looked to the furniture itself—modern and midcentury-inspired, with clean lines and thoughtful proportions. The final mark draws on these qualities, combining geometric structure with subtle softness to echo the balance of form and function found throughout the showroom. The result is a logo that feels timeless, approachable, and deeply connected to the aesthetic heart of the brand.
Iola Modern is a contemporary furniture showroom that curates high-quality, design-forward pieces with a focus on craftsmanship and authenticity. To create a logo that reflects what they do, I looked to the furniture itself—modern and midcentury-inspired, with clean lines and thoughtful proportions. The final mark draws on these qualities, combining geometric structure with subtle softness to echo the balance of form and function found throughout the showroom. The result is a logo that feels timeless, approachable, and deeply connected to the aesthetic heart of the brand.







Next Project!
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Let’s work together —
Let’s work together —
Let’s work together —
If you're interested in collaborating on a project or just want to say hello—I would love to hear from you.
© 2025 Krista Engler, All Rights Reserved
Let’s work together —
Let’s work together —
Let’s work together —
If you're interested in collaborating on a project or just want to say hello—I would love to hear from you.
© 2025 Krista Engler, All Rights Reserved
Let’s work together —
Let’s work together —
Let’s work together —
If you're interested in collaborating on a project or just want to say hello—I would love to hear from you.
© 2025 Krista Engler, All Rights Reserved